Speck
Social with Impact
Speck
Social with Impact
Speck prides itself on it’s fan engagement and loyalty. Through analytics, we identified various content buckets that performed well on social. In addition to “Drop Test Tuesday”, fun cinemagraphs and product-focused shots, we also utilised lifestyle photography and still lifes that showed off the cases in different scenarios.
There’s a Speck case for every type of person: From fashionistas, to dads, to tech freaks. Themes are simple and fun: Holidays, fashion, “Speck Travels”, and lifestyle photography. All imagery is approachable and playful, with eye-popping colors that reflect the wide variety of colors and styles that Speck cases are available in.
Creative Direction: Ari Garber, Mark Garman
Art Direction, Design: John Woodward
Photograhy: John Woodward
Copywriting: Douglas Reilly
Copyright 2017 Red Tettemer O'Connell + Partners.